Thursday, January 22, 2009

Young But Seasoned

Earlier this week, during a call with potential client, we were asked, "Why StreetBrains?"

We noted the best-of-breed research portal, the enterprise search, the dynamic list of research providers, and all the other benefits our content and technology have to offer. But somehow, that wasn't enough. This client needed more. They were concerned that StreetBrains might be too young, too inexperienced, too new.

We are a young company. There's no denying that. Those concerned with the age of our business have every right to ask, "Why StreetBrains?" If you're an investor looking for research or investment strategies, you want to be sure that the source is stable and well versed in the language and history of the business.

As Barack Obama mentioned in his inauguration speech, we are a young nation but we must choose our better history. At StreetBrains, we do just that. While still a young organization, we have decades of Wall Street experience under our belt. Our analysts are well aged in the industry, some working in their field since they were teenagers.

The platform is new, but the content is seasoned.

We have built the StreetBrains platform around a large and strong group of independent providers who tackle their covered industries with a voice of experience and professionalism. Their work is second to none and we are proud to offer them an outlet that appropriately markets their value.

Though young, we choose our better history. We choose the pedigree of excellence that our content provides. We see ourselves as a very seasoned company and we are proud of the many analysts and research providers who have allowed us to offer the best information money can buy. We will be called too young, too inexperienced, too new, but we won't blink an eye because we are confident in the content that defines us.